Using Event Activations in Your Corporate Event ROI Strategy
In the competitive landscape of corporate events, creating memorable and impactful experiences isn't just about attendee satisfaction; it's about driving tangible return on investment (ROI).[...]
Corporate Events for the Modern Attendee: Capturing Attention in a Digital World
The corporate event landscape is evolving, and so are attendee expectations. Gone are the days when traditional lectures and presentations were enough to keep participants engaged. Instead, today’s[...]
Making Corporate Events Memorable for First-Time Attendees
First impressions matter. Whether it's a new job, new city, or new opportunity, those initial moments shape our expectations and influence our entire experience. This holds especially true for[...]
How Wearable Event Technology Enhances Attendee Experience
We live in a world in which we’ve become accustomed to checking our phones when we hear alerts or notice notifications. But as is often the way with tech, the question of whether we could make the[...]
The Value of Networking Events for Attendees
“Your network is the people who want to help you, and you want to help them, and that’s really powerful.” These insightful words from Reid Hoffman, co-founder of LinkedIn, encapsulate the essence of[...]
Application of Event Technology to Drive Audience Engagement
The true testament to a successful corporate event is an engaged audience. While that may seem like a simple answer, in reality, it can be difficult to achieve. But it doesn’t have to be a guessing[...]
Nine Audience Engagement Metrics to Track
Imagine you’ve planned a large corporate event, selected the perfect keynote speaker, hired and managed all of the necessary vendors, and put countless hours into painstakingly ensuring the event is[...]
The New Workforce: Designing Corporate Events for Younger Workers
As of 2023, millennials account for more than a third of all workers in the U.S., and that number is on the rise. Alongside millennials, Gen Z is also entering the workforce, and soon these younger[...]
Going Mobile: Heightening the Event Experience with Event Apps
Today, there truly is an application for just about anything, so it’s not surprising to learn that many Americans are spending more than four hours a day on a mobile device. With smart technology and[...]
Breakout Sessions to Boost Your Corporate Event
We’ve all spent time in long meetings. Because we have, we recognize the feeling of losing focus and becoming disengaged – looking at our watches, checking devices, thinking about lunch, and just[...]
Celebrating Wins: Pharma Events Aren't All HCPs and Compliance
If you’ve ever socialized with work colleagues, then you understand how difficult it can be to steer the conversation away from work projects or concerns and focus on the present moment. This is[...]
Accessibility Matters: Corporate Events and ADA Compliance
When you’re setting event goals, your initial thoughts are likely related to the outcomes you’d like to see. But you can’t forget about the importance of the attendee experience. Of course,[...]