--- title: Bishop-McCann Blog description: Bishop-McCann prides itself on staying on top of the latest trends to leverage technology and other strategies to engage your guests. --- [Bishop-McCann](https://bishopmccann.com/) [![](https://bishopmccann.com/wp-content/webp-express/webp-images/uploads/2021/06/logo-s.png.webp)](https://bishopmccann.com/) X - Expertise - [Corporate Event Planning & Meetings Management](https://bishopmccann.com/corporate-event-planning-meetings-management/) - [Incentive Programs & Recognition Events](https://bishopmccann.com/incentive-programs-recognition-events/) - [Congresses, Expos, & Conference Planning](https://bishopmccann.com/congresses-expos-conference-planning/) - [Virtual Events & Hybrid Events](https://bishopmccann.com/virtual-events-hybrid-events/) - [Pharmaceutical Meetings](https://bishopmccann.com/pharmaceutical-meeting-planning/) - [Franchise Conference Planning](https://bishopmccann.com/franchise-conference-planning/) - [Commercial Events](https://bishopmccann.com/commercial-event-and-meeting-planning/) - Services - [Creative Strategy & Execution](https://bishopmccann.com/creative-strategy-execution/) - [Event Planning & Operations](https://bishopmccann.com/event-planning-operations/) - [Live Event Production](https://bishopmccann.com/live-event-production/) - [Virtual & Hybrid Event Production](https://bishopmccann.com/virtual-hybrid-event-production/) - [Group Air Travel Management](https://bishopmccann.com/group-air-travel-management/) - [Event Technology](https://bishopmccann.com/event-technology/) - [Hotel & Venue Site Selection](https://bishopmccann.com/hotel-venue-site-selection/) - [JOY Index™](https://bishopmccann.com/joy-index/) - Insights - [Blogs](https://blog.bishopmccann.com/) - [News](https://news.bishopmccann.com/) - [Case Studies](https://bishopmccann.com/case-studies/) - [Podcasts](https://bishopmccann.com/podcasts/) - About - [About](https://bishopmccann.com/about/) - [Leadership](https://bishopmccann.com/our-team/) - [Project JOY](https://bishopmccann.com/projectjoy/) - [Careers](https://bishopmccann.com/careers/) - [Connect](https://bishopmccann.com/connect/) ###### Connect With Us - - - - - # Blog - [Show All](https://blog.bishopmccann.com) - [Corporate Event](https://blog.bishopmccann.com/tag/corporate-event) - [Events](https://blog.bishopmccann.com/tag/events) - [Incentive Programs](https://blog.bishopmccann.com/tag/incentive-programs) - [Event Technology](https://blog.bishopmccann.com/tag/event-technology) - [Highlights](https://blog.bishopmccann.com/tag/highlights) - [Podcast](https://blog.bishopmccann.com/tag/podcast) - [Meetings](https://blog.bishopmccann.com/tag/meetings) - [Attendees](https://blog.bishopmccann.com/tag/attendees) - [Experience](https://blog.bishopmccann.com/tag/experience) - [Event Trends](https://blog.bishopmccann.com/tag/event-trends) ### [What Should a Franchise Conference Agenda Include?](https://blog.bishopmccann.com/what-should-a-franchise-conference-agenda-include) **by [Bishop-McCann](https://blog.bishopmccann.com/author/bishop-mccann)** [Franchise](https://blog.bishopmccann.com/tag/franchise) October 08th, 2026 A franchise conference agenda may include leadership updates, educational sessions, peer learning, feedback and discussion, networking, vendor engagement, recognition, and shared experiences designed\[...\]   ### [How to Choose an Event Production Company with Strong Creative Capabilities](https://blog.bishopmccann.com/how-to-choose-an-event-production-company-with-strong-creative-capabilities) **by [Bishop-McCann](https://blog.bishopmccann.com/author/bishop-mccann)** [Experiential Event Design](https://blog.bishopmccann.com/tag/experiential-event-design), [Creative](https://blog.bishopmccann.com/tag/creative), [Production](https://blog.bishopmccann.com/tag/production) October 01st, 2026 When looking for an event production company with strong creative capabilities, prioritize a partner that can develop a cohesive creative concept based on your event goals and brand. They should also\[...\]   ### [How Do You Avoid Overscheduling a Corporate Event?](https://blog.bishopmccann.com/how-to-avoid-over-scheduling-corporate-events) **by [Brenna Adkins](https://blog.bishopmccann.com/author/brennaannadkins)** [Corporate Event](https://blog.bishopmccann.com/tag/corporate-event) September 23rd, 2026 Originally published: May 2025. Last updated: September 2026. The best way to avoid overscheduling a corporate event is to focus on the sessions and activities that matter most, incorporate breaks\[...\]   ### [What Are the Key Benefits of Incentive Travel For Pharmaceutical Sales Teams?](https://blog.bishopmccann.com/what-are-the-key-benefits-of-incentive-travel-for-pharmaceutical-sales-teams) **by [Bishop-McCann](https://blog.bishopmccann.com/author/bishop-mccann)** [Incentive Programs](https://blog.bishopmccann.com/tag/incentive-programs), [Pharmaceutical](https://blog.bishopmccann.com/tag/pharmaceutical) September 17th, 2026 Incentive travel motivates sales teams, recognizes top performers, strengthens retention, and builds stronger relationships across your pharmaceutical sales organization. Unlike cash or gifting, a\[...\]   ### [What Are the Best Strategies for Corporate Event Communication?](https://blog.bishopmccann.com/top-9-strategies-for-corporate-event-communication) **by [Brenna Adkins](https://blog.bishopmccann.com/author/brennaannadkins)** [Event Technology](https://blog.bishopmccann.com/tag/event-technology), [Corporate Event](https://blog.bishopmccann.com/tag/corporate-event) September 10th, 2026 Originally published: July 2025. Last updated: September 2026. The best corporate event communication strategies deliver the right information to the right people at the right time, using channels\[...\]   ### [Why Should You Hire an Event Planning Company?](https://blog.bishopmccann.com/why-should-you-hire-an-event-planning-company-bishop-mccann) **by [Brenna Adkins](https://blog.bishopmccann.com/author/brennaannadkins)** [Corporate Event](https://blog.bishopmccann.com/tag/corporate-event) September 03rd, 2026 Hiring an event planning agency gives your team the resources and expertise needed to successfully manage an event while creating a better experience for your attendees. An experienced planner is\[...\]   ### [How to Plan an Employee Incentive Trip That Motivates Every Generation](https://blog.bishopmccann.com/how-to-plan-an-employee-incentive-trip-that-motivates-every-generation) **by [Brenna Adkins](https://blog.bishopmccann.com/author/brennaannadkins)** [Incentive Programs](https://blog.bishopmccann.com/tag/incentive-programs) August 27th, 2026 To motivate employees across generations, an incentive trip needs to balance meaningful recognition, flexibility, and activities that appeal to varying interests. Planners should understand their\[...\]   ### [What Should a Tech or SaaS Conference Agenda Include?](https://blog.bishopmccann.com/what-should-a-tech-or-saas-conference-agenda-include) **by [Justin Myers](https://blog.bishopmccann.com/author/justin-myers)** [Tech Events](https://blog.bishopmccann.com/tag/tech-events), [SaaS](https://blog.bishopmccann.com/tag/saas) August 20th, 2026 A tech or SaaS conference agenda should include a mix of keynote presentations, educational sessions, product demonstrations and updates, customer stories, networking opportunities, and interactive\[...\]   ### [What Are the Top Benefits of Incentive Travel?](https://blog.bishopmccann.com/benefits-of-incentive-travel) **by [Brenna Adkins](https://blog.bishopmccann.com/author/brennaannadkins)** [Travel](https://blog.bishopmccann.com/tag/travel), [Incentive Programs](https://blog.bishopmccann.com/tag/incentive-programs) August 13th, 2026 Originally published: November 2022.Last updated: August 2026. The top benefits of incentive travel include higher employee engagement, stronger motivation, improved retention, better productivity,\[...\]   ### [Conference Planning Tips: How to Create an Engaging Conference](https://blog.bishopmccann.com/conference-planning-101-how-to-keep-it-captivating) **by [Brenna Adkins](https://blog.bishopmccann.com/author/brennaannadkins)** [Corporate Event](https://blog.bishopmccann.com/tag/corporate-event), [Conferences](https://blog.bishopmccann.com/tag/conferences) August 06th, 2026 Originally published: December 2024. Last updated: August 2026. To create an engaging event experience, start with your attendees. Define clear event goals, deliver relevant content, balance\[...\]   ### [Why Customer Stories Matter at User Group Conferences](https://blog.bishopmccann.com/why-customer-stories-matter-at-user-group-conferences) **by [Justin Myers](https://blog.bishopmccann.com/author/justin-myers)** [Tech Events](https://blog.bishopmccann.com/tag/tech-events) July 30th, 2026 Customer stories are one of the most effective ways to enhance a user group conference by giving attendees practical examples of how peers overcome challenges and achieve results. Attendees join user\[...\]   ### [How to Use Your Franchise Conference to Build Brand Champions](https://blog.bishopmccann.com/how-to-use-your-franchise-conference-to-build-brand-champions) **by [Bishop-McCann](https://blog.bishopmccann.com/author/bishop-mccann)** [Franchise](https://blog.bishopmccann.com/tag/franchise) July 23rd, 2026 A franchise conference is a unique opportunity to bring your franchise system together. These events are great for updates or celebrations, but the best events build strong relationships, trust, and\[...\]   [1](https://blog.bishopmccann.com/page/1) [2](https://blog.bishopmccann.com/page/2) [3](https://blog.bishopmccann.com/page/3) [4](https://blog.bishopmccann.com/page/4) [5](https://blog.bishopmccann.com/page/5) [Next ›](https://blog.bishopmccann.com/page/2) [Last »](https://blog.bishopmccann.com/page/25) ### Looking for an event partner? Let us blow your mind. [Contact Us](https://bishopmccann.com/connect/) - - - - - - [About](https://bishopmccann.com/about/) - [Connect](https://bishopmccann.com/connect/)