No Cookies? Event Data in a Cookieless World

by Brenna Adkins August 10th, 2023

These days, you can’t navigate the web without pop-ups alerting you to a page’s use of cookies, asking for your consent, and allowing you to tailor what data can be collected. While that’s been a[...]  

Data Collection for Pharma Events: Understanding PhRMA and EFPIA

by Jennifer Bechan August 03rd, 2023

In the past, we’ve looked at data collection for event attendees to help event planners and pharmaceutical companies better understand how to improve meetings, but that’s only half the picture.[...]  

Top Challenges to Corporate Event Sourcing and How To Overcome Them

by Devin Carver , July 27th, 2023

For many people (like us), planning is the fun part. You have an event goal, and the rest is a blank canvas. As you start narrowing down what you want and need, event sourcing can be a challenge and[...]  

Engaging Remote Employees With Corporate Event Strategies

by Brenna Adkins , , July 20th, 2023

At the onset of work from home during COVID-19, many companies expressed concerns about drops in productivity. In most cases, those concerns never came to fruition, and workers continued to work[...]  

Six Ways to Collect Pharma Event Feedback and Data

by Jennifer Bechan July 13th, 2023

The pharmaceutical industry runs on many things, but data and feedback are among the most important. And while events are also a key component to moving new drugs and medications through development[...]  

Human-Centered Design for Events in the Age of AI

by Brenna Adkins , , July 06th, 2023

Think about your social media feed for a moment. How often do you remember what you see? This morning? Yesterday? Last week? Technology can be amazing when it helps us stay connected with friends and[...]  

Event Trends: Food and Beverage in 2023 and 2024

by Jaclyn Trainor , , , June 29th, 2023

Post a good meal on social media, and you’ll quickly realize exactly how important food and drinks are in our lives. You’ll notice comments accumulating because people want to know what you ate,[...]  

Five Conference Swag Bags Attendees Will Love

by Brenna Adkins , , , June 22nd, 2023

Attend just about any event, conference, or convention, and you’ll usually find the longest line at the table with the swag. But what do attendees hope they’ll find in that bag? To answer that[...]  

Let's Get Creative: Benefits of Creative Event Design

by Julie Hynek June 15th, 2023

In theater circles, Bertolt Brecht is credited with changing the trajectory of staged productions through his use of technology and the way he invited the audience into the production by disrupting[...]  

Event Technology to Improve Pharma Events

by Jennifer Bechan , June 08th, 2023

If we look back, even ten years, we can see the impact of technology on every single aspect of our lives. The pharmaceutical industry is no exception; the exponential growth of technology has changed[...]  

Dan Nilsen on Pride Month: Celebrating Diversity, Equity, and Inclusion

by Dan Nilsen , June 08th, 2023

Dan Nilsen's Pride Podcast Click the play button below to listen to Dan's podcast. You can also listen on Spotify, Apple Podcasts, Google Podcasts, and more! Show Notes For this Pride Month episode[...]  

Six Strategies to Improve Incentive Programs

by Brenna Adkins June 01st, 2023

As an employer, you likely hope the individuals you hire come with personal and professional goals that your company can help them achieve. Achieving those aspirations is largely driven by internal[...]  

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