Understanding and Incorporating Event Activations
In the world of corporate events, creating memorable and impactful experiences is not just a trend – it’s a necessity. Activations, the ingenious blend of creativity and strategy, have emerged as the[...]
Creative Networking Activities for Corporate Events
Time away from the office. Great food and drink. Informative sessions. Engaging off-site activities and entertainment. Inspirational speakers. There’s a lot for attendees to look forward to when it[...]
Top Challenges to Corporate Event Sourcing and How To Overcome Them
For many people (like us), planning is the fun part. You have an event goal, and the rest is a blank canvas. As you start narrowing down what you want and need, event sourcing can be a challenge and[...]
Event Trends: Food and Beverage in 2023 and 2024
Post a good meal on social media, and you’ll quickly realize exactly how important food and drinks are in our lives. You’ll notice comments accumulating because people want to know what you ate,[...]
Preventing Event Fatigue at Corporate Events
In a post-pandemic world after having faced relative isolation, everyone was ready to jump in with both feet when it came to in-person events. From concerts and trips to corporate events, we’ve been[...]
How to Solve 5 Corporate Event Planning Challenges
Any corporate event comes with challenges. From varied guests to budget limitations, event planning can be difficult at the best of times. And, the larger your organization and event, the tougher[...]
How to Plan an Unforgettable Employee Recognition Event
Imagine receiving a watch with someone else’s name on it. How about an expired gift card? A toothbrush? There’s no shortage of stories out there of corporate gifts given in recognition to loyal[...]
Brand Storytelling at Corporate Events
As children, we love being told stories, and if you think we stopped loving stories, you’d be wrong. Even as adults, when a brand tells a captivating story, we listen. Brand storytelling is a[...]
Keep It Personal: How to Personalize Corporate Events
With trends, timing is everything. If your timing is off, you can miss it completely, and when it comes to events, that may give the wrong impression to your attendees. Similarly, if you’re utilizing[...]
Top Tips for Handling HCP Compliance at Pharmaceutical Events
The attendee audience is always a major element of the event planning process. In planning pharmaceutical events in particular, the attendee list is a major driver of the overall program design.[...]
Understanding the Unique Needs of Pharmaceutical Meetings
Every event has nuance. Every event has specific needs. Every event does not, however, have unique needs related to regulatory compliances and the need to adapt event experiences based on who an[...]
How to Find the Right Event Planner for Your Corporate Event
Any project with multiple moving parts involving coordinated efforts can be complex. For example, most people wouldn’t dream of building a home on their own. They hire a contractor who coordinates[...]